Career


July 2015 - Present : Digital Marketing Manager at Pretty Digital

Position: digital marketing manager at Pretty Digital, PTY LTD – http://prettydigital.com.au

Pretty is an interactive agency creating websites with Business Catalyst and Kentico. Further, Pretty is a full service digital marketing agency.

Responsibilities and skills developed:

  • Definition and application of SEO and digital marketing strategies.
  • Set up and management of online advertising campaigns on Google Adwords and Bing (paid search, Shopping, remarketing, dynamic remarketing, display)
  • KPI tracking: installation, set up and use of analytics tools according to our clients’ objectives (Google Analytics, Google Tag Manager)
  • SEO : keyword research, onpage SEO, link building (analysis and link acquisition)

SEO and digital marketing tools: Google Analytics, Google Tag Manager, Google Adwords, Google Webmaster Tools, Advanced Web Ranking, Semrush, Microsoft Excel / SEO Tools, Moz, Majectic, Ahref, Inspectlet, Asana

Key clients I have worked for: Staging Connections, Hammersmith, The Eye Practice, Elan Catering Equipment, ANL.

July 2014 - Present : Co-Founder of HopHop Ride

Ridesharing website for backpackers to plan their roadtrips in Australiahttps://hophopride.com.au/

October 2010 - November 2013 : Digital Marketing Manager at CyberCité

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Position : Digital Marketing Project Manager – CyberCité

I worked as Digital Marketing project manager specialised in SEO at CyberCité for 3 years.

Cybercité is a digital marketing agency based in Lyon / Chambéry / Paris / Nantes (France).

CyberCité was created in 1999 by Nicolas Claraz and Jean-François Longy. David Bonnamour joined them few years after. 90 employees were working for CyberCité in 2013. Turnover in 2013: €9 M

Responsibilities:

  • customer account management : 40 customers – 45/50 websites
  • SEO analysis : technical and links network analysis; Google Penguin and Google Panda analysis
  • definition of digital marketing strategies
  • Application of SEO – link building – content building: delegation of tasks to the executive internal / external teams
  • Performance monitoring using Microsoft Excel, home-made ranking tools and analytics tools (Google Analytics & Site Catalyst)

Achievements:

  • for a leading local directory: supervising the re-design of the website from a home-made solution to a Drupal solution
    Increasing SEO traffic by more 100%. Please follow this link to read my recommendations and feel free to have a look on my LinkedIn profil
  • for a French leading Internet service provider: definition and application of SEO – linking – social media on Google+ strategies
    Increasing SEO traffic by 60%, SEO conversions by 50% excluding brand traffic
  • for a French famous graphic design private school, definition and application of SEO – link-building
    Please follow this link to read my recommendations and feel free to have a look on my LinkedIn profil

2010 - 2016 : SEO Consultant

I worked for businesses of all shapes and sizes as consultant for 6 years.

Missions:

  • SEO optimisations on corporate and ecommerce websites (WordPress and Prestashop)
  • Creation of websites with WordPress

Projects:

2015

gendico.fr / gendico.es: I created the website using WordPress and a ThemeForest theme. I set up the native multisite feature. 

2014 – 2016

ostéopathe Marion Fulpin : I created the website of an osteopath using WordPress, SEO and PPC (Google Adwords) management

2015

aussie-australia.com / fr.aussie-australia.com: I created my travel blog in French and English powered by WordPress and using the multisite native feature.

2013 – 2015

fournier-pressing.com : SEO onpage optimisation and re-design of the e-commerce website (from an old Prestashop to Prestashop 1.5)

2010 – 2012 & 2014 -2015

hautepressionservice.fr : webmastering , SEO and PPC (Google Adwords) management

April 2008 - Septembre 2010 : Référenceur SEO at IDEP Multimédia / Linkeo

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Position: SEO manager

IDEP Multimédia / Linkeo – web agency – 480 employees – t/o 2013 : €41 M

Octobre 2009 – Septembre 2010 : Internship as SEO project manager at IDEP Multimédia, Lyon (69)

12-month intership

Internship master: Stéphane Racamier

Missions and developed skills:

  • SEO
  • SEO-friendly content writing
  • PPC
  • Link-building and SMM

Juillet 2009 – Septembre 2009 : SEO manager at IDEP Multimédia, Dardilly (69)

2-month full time contract

Avril 2009 – Juin 2009 : Internship at IDEP Multimédia, Limonest (69)

2 months and half internship

Internship master: Stéphane Racamier

Missions and goals:

  • Discovering of SEO
  • Discovering of business life

Last update in September 2016. For more information, please contact me.


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